GBC Team Europe

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◼︎ Omnichannel marketing
◼︎ Personalized journey
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◼︎ Content management
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◼︎ New sales / Upsell
◼︎ Customer management
◼︎ Deal distribution
◼︎ Connect Sales & Operations

◼︎ Omnichannel service
◼︎ SLA
◼︎ Customer Feedback & Sentiment
◼︎ Churn prevention
◼︎ Field work

▶︎ Marketing Cloud
▶︎ Pardot

▶︎ Sales Cloud
▶︎ Financial Services
▶︎ Manufacturing Cloud

▶︎ Service Cloud
▶︎ Field Service
▶︎ Consumer Goods

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Kliendisuhete juhtimine (CRM):
õige või vale

Müütide kummutamine koos GBC
On teil ettekujutus, kui suur on kaasaegse ettevõtte igapäevane suhtlusmaht? Online ja offline, klientide ja varustajatega, telefoni, e-posti, sotsiaalmeedia või mille iganes vahendusel. Õnneks on selle kaose korrastamiseks üks hästituntud töövahend, mida nimetatakse Kliendisuhete juhtimise süsteemiks (CRM). Käsitleme kõige levinumaid müüte CRM-i kohta koos Salesforce platvormiga ja selle integreerijaga Balti riikides – GBC.

Äriteemad: mis on praegu ärimaailmas teema

Öeldakse, et andmed on kaasaegse maailma uus valuuta. Andmete hulk on tohutu ning need on lihtsasti kättesaadavad, kuid nende organiseerimine ei ole eriti hõlbus ning analüüsimine on veelgi keerulisem.
Andmed on head, kuid alustame siiski protsessidest. Miks on andmete analüüsimine äris oluline? Kui traditsiooniliselt on ettevõtted oma tegevuses juhindunud tootele suunatud ärimudelist, on viimasel ajal üha kiiremini toimumas nihe kliendile suunatud mudelile. Kliendid väärtustavad mugavuse kogemust, mugavat suhtlust ja kvaliteetset teenindust ning nad valivad selle, kes seda kõike pakub.

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Case Study

Stokker & GBC Team

More than 50 Stokker's employees in 4 countries are already using Salesforce CRM in their everyday work routine. Empowered by the Sales Cloud technologies all the website requests land directly into the system, where their further path is completely transparent.

The company already benefits from the platform advantages: sales datais in order and every lead is 100% processed. Lead conversion transparency has increased by 30%, the sales cycle has accelerated, the quality of leads has improved, and the clear analytics is collected to respond and adapt the processes accordingly.

A unified view of customer data throughout the company, which makes it possible to track the history of each customer and plan strategic issues, improved the win rate and deal value by 7%.